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We’re not in your country yet.

HoneyBook is currently available for business owners in the U.S. and Canada — but we’re hard at work expanding to new countries.

Tell us where you’re based, and we’ll keep you posted on our next launch locations.

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4.5

(

7

reviews)

Cassie Hayes

Premier Ops Spot

Cary, IL

As a fourth-generation small business owner, I know how many hats you wear. I help service providers create simple, thoughtful systems that allow them to step away - without everything falling apart, and without losing the personal touch. We don’t offer any cookie-cutter experiences here; we customize your business processes and systems so they fit you like a glove, representing your values, building trust with your leads, and resulting in more sales – all while giving you more peace and time back. I’m here to bring you clarity and offer support!

Specializes in

Business Strategy & Coaching
Setup & Workflows
Virtual Assistant

Projects

33

completed

Language

English

Social media

About

As a fourth-generation small business owner, I know how many hats you wear. I help service providers create simple, thoughtful systems that allow them to step away - without everything falling apart, and without losing the personal touch. We don’t offer any cookie-cutter experiences here; we customize your business processes and systems so they fit you like a glove, representing your values, building trust with your leads, and resulting in more sales – all while giving you more peace and time back. I’m here to bring you clarity and offer support!

Service expertise

HoneyBook Setup

Clientflow Mapping and Strategy

Automation

System Operations and Management

HoneyBook Onboarding

Industry expertise

Catering / Food and Beverage

Bookkeeping / Accounting

Marketing

Virtual Assistants

Business Consultants

Events

Venues

Coaching

Services & rates

Operations Audit

My Strategic Ops Audit uses my Signature RELIEF framework to identify whether you have the right tools in your tech stack, decrease your subscription expenses, and prioritize the highest-impact projects that will bring you closer to your goals. The Strat Ops Audit now also includes Process Mapping too! The result? You'll experience RELIEF that you have the tools you need - within your budget - to support your business running smoothly.

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Starts at
$
1250

HoneyBook VIP Day

This Done with You option is perfect when you’ve been using your Honeybook account but know you’re not taking advantage of the best time-saving features. This 4-hour session starts with strategy and process mapping. Then, I’ll guide you through updates in the areas you most want to fix. By the end, you’ll have confidence that your automations, files, and account organization work for you, plus personal mastery of how to manage it all on your own.

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Starts at
$
1250

HoneyBook Full Setup

Your Honeybook customized and completely DONE FOR YOU. We begin with a Strategy Mapping Session, creating a color-coded Process Map in Canva, and use this to design your account so it aligns authentically with your values, clients, and services. We get everything done for you in Honeybook, including branding your entire account, customizing your pipeline, building automations, organizing your email templates, and creating beautifully branded Smart Files that make it easy to book new clients. Conversion Copywriting and additional brand assets available as an add-on.

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Starts at
$
2500

HoneyBook Consulting

Finally, get your Honeybook issues solved! During this 50-minute session, we’ll get you some quick wins by troubleshooting or strategizing in your Honeybook account. You’ll complete a questionnaire ahead of time to ensure we focus on what you need. After our meeting, you’ll receive an email summary including next steps, a recording and transcript of the call, and if applicable, relevant resources.

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Starts at
$
250

Business Consulting

Need help troubleshooting your Google workspace, knowing what tool to use, or strategically problem-solving an operations issue? Book a 50-minute call, fill out my prep questionnaire, and get your problems solved! After your session, you’ll receive an email summary including next steps, a recording and transcript of the call, and if applicable, relevant resources.

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Starts at
$
250

Reviews

Trish B.

I have to give Cassie a very high recommendation for being so great at listening as we talked through all the details of my business operations.  She is very knowledgeable, professional and is an expert at what she does.  Cassie is easy to talk to, very efficient with time and a pleasure to work with!  This audit helped me decide to take the next needed steps in my business so I can be closer to the end result of having more time freedom while still delivering services at a top-quality level.   

Services Booked: Operations Audit

Industry: Website Designer

5

Sarah R.

Having an hour of Honeybook consulting with Cassie was SO helpful. She was patient and explained everything in a way that made it easy to follow. I've gone back to the notes and resources over and over. I genuinely don't think I would have managed to set things up myself without her help!

Services Booked: Honeybook Consulting

Industry: Public Relations

5

Regina M.

Cassie helped us streamline our operations systems and updated our website.  She is very thorough and always thinks ahead for what needs may come next.  She is almost always available to assist outside of our regular scheduled meetings.  It is very comforting knowing she is just a phone call away!  The ease she has provided in our organizational systems is outstanding!

Services Booked: Business Operations Support

Industry: Painting Contractor

5

Norma B.

Cassie completed my entire setup and she was an absolute joy to work with. She was always available when needed and provided links for me to navigate to things I needed to know. The branding and automations are what I really appreciated the most.  Makes me look more professional and my clients have complimented me on the process.

Services Booked:  Honeybook Setup

Industry: Virtual Assistance

5

Melissa S.

At the end of my strategic ops audit, I could really see how having the systems optimized will help me execute my business as a coach, and not have to tinker with back-end items in addition to saving hundreds of dollars per year. And Cassie made it irresistible for me to accept her Comprehensive support package to get my systems changed over and set up so I can focus on getting more leads and clients!

Services Booked: Operations Audit

Industry: Running Coach

5

Marlene E.

I was so thankful to work with Cassie on a few concerns in my HoneyBook flow. I can now know that my clients are receiving the correct information and I am able to utilize HoneyBook more efficiently. She does an amazing job with details and creating clear systems.

Services Booked: Honeybook Setup + Honeybook Consulting

Industry: Natural Health

5

Lola B.

The biggest transformation I feel after this Ops Audit is that I now have a plan. Getting everything out of my head, which is NOT where it should be, and mapping the process was such a relief. Now anyone can look at it and know exactly what needs to happen. The questions she asked were substantive and helped me think differently about my tech stack.

Services Booked: Ops Audit

Industry:  Financial

5

Kaci F.

Before meeting with Cassie, my Honeybook was clunky and I was doing tasks manually. Cassie was able to provide a lot of tips & tricks. She walked me through step by step on how to improve systems and setup, and helped me troubleshoot the connection between Honeybook and my website. Now I have a plan in place to improve my workflow and systems that will allow me to scale.

Services Booked: Honeybook Consulting

Industry: Virtual Assistance

5

Denise O.

Cassie has always been so generous with her time and expertise, so she was my go-to person for when I needed specific assistance with a project for a new income stream I'm working on.  She solved the issue in literally a few minutes, and then helped me with a few other things too! She always added more than I asked for (but needed)!

Services Booked: Honeybook Consulting

Industry: Wedding Officiant

5